A fitness app is a software application designed to be installed in mobile devices to track your physical activity such as steps walked, calories burned, stairs climbed, hours slept, and others. These apps help in assisting you in physical workouts and exercise, nutrition and diet, or other fitness related topics. These apps assist users in achieving their health and fitness goals and offer an option of sharing their achievements on social media platforms. Fitness apps are experiencing tremendous growth owing to the penetration of smartphones and wearable devices.
According to AllTheResearch, The global fitness app market was valued at USD XX million in 2018 and is expected to reach USD XX million by 2026, growing at a CAGR of 24.2% during the forecast period.
Growing prevalence of obesity, a trend towards leading a healthy lifestyle, rising disposable income of consumers, and easy availability of cost-effective apps are the major factors contributing towards the growth of the market. Consumers are gradually becoming concerned about weight loss, calorie intake, and proper nutrition, thus augmenting the growth of the fitness app market. Further, Health & fitness apps have become a focal part of most fitness enthusiasts’ daily routine and a vital tool to make lives healthier.
The market for fitness app is evolving because more and more people are trying to adopt a healthy lifestyle. Users using such apps are further promoting them owing to the various advantages offered by these apps, such as activity monitoring, calculation of calorie intake, and others.
Company Profiles and Competitive Intelligence:
The major players operating in the global fitness app market are Fitbit, Inc., Nike, Inc. Grand Apps, MyFitnessPal Inc., ASICS, Jefit Inc., Under Armour Inc., Azumio Inc., Wahoo Fitness, and PEAR – Personal Fitness Coach, among others.
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